CONNECT Questions

Over the past weeks I have been asked about Primoro, Inc.'s product CONNECT. The most common questions deal with,

1. How much time does it take each week to managed a blog and the social network distribution?
2. How comfortable should you be when connecting your business to your favorite social network?

Time required to manage the CONNECT product is relatively little. That's quite a surprise to most clients. After you learn the system, and that's very easy, the time spent each week can be as little as 10-15 minutes. In fact, writing blogs is where the bulk of that time is spent. Remember, blogs are intended to be short and concise information that most customers can digest in about 60 seconds. That converts to about 250-300 words.

The second question may be concerning to some, but it shouldn't. CONNECT provides for "business sites" on the social networks. And it is these business sites where your message is found by your patients. Facebook is the one exception. Yes, you still have the business site, but your blog message also appears on your personal site. Frankly, that is probably a good thing as it doubles your presence on Facebook.

The biggest benefit of using CONNECT is the ease at which your message is delivered. For you, it is as simple as a word processor and clicking the "publish now" button.

Lastly, a side benefit of CONNECT is the increase in your internet presence. Instead of having only one presence, your website, you now have your blog, Facebook, Twitter and LinkedIn, all reaching your patients and potential patients.